How To Increase Traffic Using Pinterest

How To Increase Your Traffic for free! 

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So you want to increase traffic? Pinterest is the best free growth tool when it comes to blogging. I have been using Pinterest for years but I just recently started using it in all of the right ways.

I have grown my blog’s traffic by thousands of unique viewers in just a few days.

Growing your traffic using Pinterest is super easy, and free. It does not get much better than that.

There are a few ways to increase your traffic using Pinterest and in this post, I am going to discuss some of the ones that have brought my blog the most traffic.

Plus there is a free printable workbook that goes along with this post just scroll to the bottom if you want to grab that first!

I know you probably already have a blog if you are reading this post, but I have a super awesome FREE course that has a bunch more info on increasing your traffic if you are interested here is what we go over in it:

  • Day 1: How to start a blog for beginners. 
  • Day 2: How to install your first theme and create a free logo.
  • Day 3: Planning out your content.
  • Day 4: Monetizing your website as a beginner.
  • Day 5: Increasing your website's traffic to make more money.
  • Day 6: Planning out your long-term goals.
  • Day 7: Wrap up & Guide to follow for the future to maximize profit.

Enabling Rich Pins

Enabling rich pins will give pins from your website more credibility. Rich pins show your website's title and favicon under the photo which gives them a more professional and polished look which increases the chances that someone will save it to their boards and check out your website.

Click here to see a board full of rich pins. 

Here is the base of a rich pin.


You can see that it has my site's favicon and that it says “Smart and Simplistic.”

Enabling rich pins also increases the likely hood that Pinterest will show your post at the top of a search. Pinterest is a search engine so they try to show the best content, not the most recent. Pinterest sees rich pins as pins that are better than normal pins and is much more likely to share them. Enabling rich pins will increase traffic to your website there is no question about it.

  • To enable rich pins you sign into Pinterest and go to the rich pin validator or click here.
  • Once you are there you type in your website's address and click “Validate”
  • If Pinterest did not find any problems with your page then a screen will pop up saying, “Your pins have been validated” then you just click “apply now” and another pop up will come up with your website domain and HTML tags and click “apply now again.

Then boom! Increased traffic.

Easy peasy lemon squeezy.

Changing Your Name

Changing your name on Pinterest is so minor yet it will increase traffic? How? because when you have a name that also says what you do it is more likely to catch someone's eye. The perfect name on Pinterest says who you are and what you do.


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 Here is my Pinterest Name: 



This tells people exactly what they are getting when they follow me which you can do by clicking here. They are going to get blogging tips and information about entrepreneurship. So if someone is stumbling through Pinterest looking for tips about blogging and sees my name they are much more likely to come check out whats going on in my boards.

To change your name just go to your profile and click the edit profile button in the top right-hand corner.

Enhancing Your Bio

Enhancing your biography on Pinterest will increase traffic in the same ways that changing your name will. It makes your page more likely to attract readers who are looking for what you offer.

An ideal Pinterest biography says what you do so once again pinners know what they are getting. This way the followers you get want to see your blog posts and pins.

Here is my whole Pinterest Biography:

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It says what I do so bloggers know when they come to my page that I am going to help them turn their blogs into a profitable business. Changing your bio is much like changing your name, you just go to your profile and click the edit profile button in the top right-hand corner.

Changing your board names

You do not want to have board names that won't bring people to your content. You want to name your boards things that people who are in your target audience will see. If you are a food blogger you would want names like: Easy Dinner Party Recipes, or Easy Grill Recipes. Here is an overview of my board names:

An Example of Pinterest Board Names

Changing Your Board Descriptions

Your pin descriptions should be full of keywords. The should not include sentences that you would not search for in the top bar. For example say you have a lifestyle blog you would not want a board about potential summer vacations to have a description like: Places me and Tim are thinking of going this summer. You would want the description to be: Dream vacations, tropical vacations, mountain adventures, cozy cabins, beach vacations, Florida beaches. Here is one of my board descriptions:

Pinterest Board Descriptions. How to create the best Pinterest account and increase traffic to your blog.


I have tons more of great Pinterest advice in my mini-course 30 Days to Blog Success.

It tells you all the tools I used to make my blog into a business in just under a month.

Just like I said earlier Pinterest is a search engine so it optimizes certain accounts as better. The better accounts get more of their posts featured. One way to get Pinterest to see your account as better than others is to pin new things often.

Do not just pin anything though pin things that relate to your blog or business. For example if you are a food blogger things like recipe pins and kitchen tools pins. This will increase the amount of time your posts come up when people search for food related things.

Review of the important stuff

  • When I say pin a lot I mean I aim to pin 60  – 80 things a day.
  • You need to be active in order to get Pinterest to see you as one of those great accounts.
  • You have to have keywords everywhere: descriptions, board descriptions, board names, post names.
  • Hope that this helps you increase traffic like it has for me!